Riri’s sustainable path, which started years ago through different activities, now includes a new partnership with Candiani Denim, an Italian denim manufacturer founded in 1938 in Milan.
Candiani has recently presented its first tailor-made jeans micro-factory, offering its customers a one-of-a-kind product, which is, at the same time, also ethical, biodegradable and compostable.
The aim of the project is to involve customers in the original creation of garments, which are personalized in every single detail, from the choice of fabrics to accessories, including buttons by Cobrax, paying constant attention to ethical standards and principles, always mindful of the surrounding environment.
The partnership between Riri Group and Candiani derives from shared values, starting from the crucial topic of sustainability that leads the two companies to continuously improve a circular-economy model, based on traceability and transparency.
The focus of this initiative is associated with the concept of innovation, quality and “Made in Italy”, which is highlighted by the choice of involving only Italian manufacturing firms. Standing out among these brands is Cobrax, a historic Padua-based company, which has participated in the project by providing some of its iconic jeans buttons and rivets. The selection of the accessories is associated with specific sustainable treatments and materials, such as the use of stainless steel, of PVD and of natural materials, including wooden inserts.
