The ready-to-wear garment brand Maison Décalé has produced an institutional video describing its history, philosophy and creations. One of the distinctive traits of the French brand is the choice of fabrics and accessories, among which the zippers signed Riri stand out.
In the words of its founders François Puech d’Alissac and Caroline Chédru, the history of Maison Décalé started in 2007, in Luneray, in Normandy, with the establishment of Somatico, a company specialized in the manufacture and distribution of Personal Protective Equipment and garments for firefighters.
In 2017 they decided to adapt these items to fashion and prêt-à-porter requirements and that’s how the Maison Décalé brand was created. It proposes iconic parkas, softshell fabric jackets, waterproof blousons, trench coats, pullovers and many other unique pieces.
Specific attention is paid to the choice of materials, quality of fabrics, and to the selection of zips which – as mentioned in the video – need to be “extremely resistant”.
Check out the video to discover the Maison Décalé world and the Riri zips it has selected:
As mentioned in a recent report on the channel France 3 Normandie, the “Made in France” concept has become incrasingly important for the French maison, which has chosen to transfer its production to Luneray in order to make the company “even more robust, reactive and, definitely, in step with the times”. Also the fabrics chosen by the brand are all of French origin, except for Riri zips which are, ça va sans dire, “Made in Switzerland”!
Watch the video:
