Between Riri and Polimoda – an establishment famous all over the world because of its independent approach and innovative vision of fashion education – more than a mere partnership has started; it actually involves sharing common values: support to young talents, care for details and a deeply-rooted connection with the world of fashion in all its forms.
It is exactly this common vision which has resulted in a new partnership involving the students from the third year of the Business of Fashion course.
These students were asked to develop a marketing project aimed at presenting and communicating the new fall-winter collection of the Group.
The reward by Riri has been given to ‘Noisy quality’, the proposal developed by the students Giulia De Corso, Polina Kravchenko and Oana Alondra Mocanu, which – in a highly distinctive way – leads us to discover a totally new dimension of Riri collection: their relation with sounds.
