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CO-BRANDING BETWEEN RIRI AND MC2 SAINT BARTH

5 June 2019

The famous beachwear brand has selected the b.Lock button for its costumes.

A co-branding under the sign of elegance, refinement and quality is the one between Riri and Mc2 Saint Barth, two brands with a distinctive and iconic style, which has made them true points of reference in the world of beachwear and accessories.Mc2 Saint Barth actually includes unique beach collections, characterised by bright colours and imaginative fabrics, inspired by the tropical atmospheres of Caribbean islands, with crystal-clear sea, white beaches and lively colours. These branded costumes are stylish, designed for those who wish to be trendy also on the beach.

And talking about elegance and style, of course a reference had to be included to a must-have in the world of accessories: b.lock, the innovative pressure button by the Riri Group which combines elegance, user friendliness and high functionality.B.lock is a pure efficiency concentrate, designed to perfectly resist any side traction; it is the ideal accessory for beachwear and underwear.

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